lets talk .com split testing case study

Lets talk .com case study with split testing
A great thing about internet marketing is that you can easily split test any page you want, without too high costs and it's very easy to track. When you go to any page of a big company that sells something directly of their site, you may think that what you see is what everyone sees, but that's HIGHLY Unlikely, as they are a big company who should be wise enough to do split testing. Split testing, or A-B Testing, is the process where you show two (or more) different pages to a visitor to see how the response is to each page.

This is the key to any marketing campaign. You can do the best analyzing you want, before you launch a campaign, but it's not until you actually launch the campaign to see what the results are. With Split testing you can test multiple pages (or campaigns) at the same moment. It's very likely that one campaign stands out, sometimes even with 400% more revenue!

As for lets talk .com, they could change the order of the "adviced" section on the right. Maybe they sell more expensive phones if they put it at the first spot, or maybe that stalls the sales too much. They might try a "FREE SHIPPING" Offer and set another page up with a "10%" Discount Offer and see what runs better. Both could potentially increase sales very well, but it's not until you test it, until you really know it.

That's why it's critical that any marketer, on- and offline, tracks his sales, and carefully analyzes what changes increase the sales (and happiness of customers) and which changes decrease it.

Forget Organic – Go Hydroponic!

People pay a premium for organic produce but there is an even cleaner way to grow all your own fruit and vegetables at home, without paying a penny to the supermarkets! Great Stuff Hydroponics, aims to explain how this is possible.

People pay a premium for organic produce but did you know that there is an even cleaner way to grow all your own fruit and vegetables at home, without paying a penny to the supermarkets? Market leader, Great Stuff Hydroponics, aims to explain how this is possible.

Known as hydroponics, the science of growing plants without using soil is set to become the next big thing amongst green-fingered, environmentally aware consumers. Instead of obtaining nutrients from the soil, plant roots are exposed directly to nutrient solutions, giving them balanced nutrition in an indoor, controlled environment. This method can be used to grow plants anywhere on earth, during any season.

Soil cannot contaminate the edible parts of the plant, and as a consequence, plants grown hydroponically are not at risk of soil borne diseases and are much less susceptible to pests. This leaves the plants naturally healthier than their soil-grown (geoponic) counterparts. Many commercially grown hydroponic plants have no need for pesticides and are actually certified organic.

There are many environmental advantages of growing plants hydroponically too. The hydroponic method only uses around 1/20th of the water used for irrigation on farms to grow the same quantity of food. Normally, the ‘run off’ from farms finds its way into the water table. Hydroponic growth therefore greatly reduces the effects of large scale agriculture on the water table, with the added advantage that the water used and its effects on the surrounding land can be accurately measured.

Hydroponic plants are already extensively grown commercially in Israel, Nicaragua and the US where people are able to cultivate fresh produce with limited water supplies in arid landscapes.

Switching to buying or growing hydroponic fruit and vegetables also has some benefits to the consumer; there is a reduced time delay between picking the plant and packaging it, meaning that it will stay fresher for longer. Additionally, because hydroponic plants have greater access to sunlight and better nutrition, produce can be healthier and tastier.

Steven Parker, director of Great Stuff Hydroponics says, “Hydroponic plant growth is something everyone can do at home using one of Great Stuff Hydroponic’s kits, for beginners or advanced growers. Due to the methods used, you can grow all your favourite fruits and vegetables out of season at home.”

Find out more about Hydroponics at www.hydroponics-hydroponics.com.

Forget Organic - Go Hydroponic

People pay a premium for organic produce but did you know that there is an even cleaner way to grow all your own fruit and vegetables at home, without paying a penny to the supermarkets? Market leader, Great Stuff Hydroponics, aims to explain how this is possible.

Known as hydroponics, the science of growing plants without using soil is set to become the next big thing amongst green-fingered, environmentally aware consumers. Instead of obtaining nutrients from the soil, plant roots are exposed directly to nutrient solutions, giving them balanced nutrition in an indoor, controlled environment. This method can be used to grow plants anywhere on earth, during any season.

Soil cannot contaminate the edible parts of the plant, and as a consequence, plants grown hydroponically are not at risk of soil borne diseases and are much less susceptible to pests. This leaves the plants naturally healthier than their soil-grown (geoponic) counterparts. Many commercially grown hydroponic plants have no need for pesticides and are actually certified organic.

There are many environmental advantages of growing plants hydroponically too. The hydroponic method only uses around 1/20th of the water used for irrigation on farms to grow the same quantity of food. Normally, the ‘run off’ from farms finds its way into the water table. Hydroponic growth therefore greatly reduces the effects of large scale agriculture on the water table, with the added advantage that the water used and its effects on the surrounding land can be accurately measured.

Hydroponic plants are already extensively grown commercially in Israel, Nicaragua and the US where people are able to cultivate fresh produce with limited water supplies in arid landscapes.

Switching to buying or growing hydroponic fruit and vegetables also has some benefits to the consumer; there is a reduced time delay between picking the plant and packaging it, meaning that it will stay fresher for longer. Additionally, because hydroponic plants have greater access to sunlight and better nutrition, produce can be healthier and tastier.

Steven Parker, director of Great Stuff Hydroponics says, “Hydroponic plant growth is something everyone can do at home using one of Great Stuff Hydroponic’s kits, for beginners or advanced growers. Due to the methods used, you can grow all your favourite fruits and vegetables out of season at home.”

Find out more about Hydroponics at www.hydroponics-hydroponics.com.

technorati tags:organic, hydroponic, growing, plants, environment, environmental, plant, vegetables, nutrition, geoponic, water, agriculture

Ready, fire, aim!

As Harv T Eker said in one of his programs "Ready, Fire, AIM!"

This means that rich people are ACTING and if it doesn't work, they modify what they do and see if the results are better and they keep modifying to make it optimal and become successful.
Poor people try to plan everything as good as possible and go for it. If it doesn't work, they quit.

You can see the difference, can't you?

Here's an inspiritationa video from SA Pierce (A clean bill of wealth) about starting and adjusting, and about the comfort zone:

Sa Pierce - Clean bill of wealth - video(#1)


ACT!

Never eat alone

Never Eat Alone: And Other Secrets to Success, One Relationship at a Time is a very interesting book (or audio tape) to listen to if you want to improve your social networking skills. He not only supplies why, but also how things work and gives examples to give you an impression on what HE reall does. The main idea is to fade the line between your business life and personal life. Interested in why you shoudn't seperate work from business? Check out his book, it's worth the low costs and can change your life a lot.

Especially useful with books like "how to win friends and influence people" by Dale Carnegie.

Live your life

A great speech from Steve Jobs ( co-founder and CEO of Apple and was the CEO of Pixar) about life, work and passion.

Steve Jobs Stanford Commencement Speech 2005

Have fun!

Technorati Profile